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What is Future Digital Finance West?

Launched in 2002, Future Digital Finance West (previously NetFinance) is our West Coast conference for digital finance innovators who are paving the way forward at America’s largest financial institutions. Future Digital Finance West addresses the challenges that financial executives are facing when looking to solve customer problems using digital and omni-banking strategies, as well as help their organizations become more digitally fit overall.

Get Customer-Centric Digital Transformation Strategies

Banks have to ensure that any new or emerging technology adds significant value to their customers, and solves a specific customer problem. This is the core of digital transformation – whether it’s becoming more agile, or integrating a new technology. The first day of the conference is focusing on all aspects of digital transformation.


Banks are challenged when trying to not only embrace innovation culturally, but execute on innovation projects. And, the level of effectiveness with internal communication can really move the needle for innovation projects. We’ll take a look at innovation from top to bottom – and everything in between.

Using Data To Generate Actionable Insights And Enhance Your CX

Many banks are still unable to truly analyze their customer data to get actionable business insights. This spans from rethinking their CRM programs, to obtaining customer feedback, to more advanced analytical programs such as AI, Machine Learning and Robotics . Being able to action data so banks can become more digital responsive organizations is one of our main focuses this year.

Some of the world's leading financial institutions and banks. Here’s a sample of who’s already confirmed for 2017:

Vince Hruska

SVP, Product Strategies
City National Bank

Shari Van Cleave

Head of Digital Labs – Consumer Banking
Wells Fargo

Jeffery Lee

Seacoast Bank

Nicole Lorch

First Internet Bank

Brian Robinson

SVP/Wealth Management Digital Experience Manager
Northern Trust Bank

Damian Warren

Head of Channels and Sales Pathway Experience
US Bank

Hisham Salama

VP/Head, Emerging Payments & Innovation
TD Bank

Christina Hatziioannou

Director Digital Strategy & Integration

Who Attends Future Digital Finance West?

Some of the worlds leading financial institutions have made NFI a must-attend event for future success


"Future Digital Finance West was an electric event. Topics and speakers were very relevant to rapidly changing times for financial institutions. Break out sessions and after day activities provided excellent networking opportunities. I highly recommend this conference "

Keith Kelly, CEO, Rate Reset

300 East Wigwam Blvd, Litchfield Park, AZ 85340

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