Future Digital Finance West 2017
December 4 - 5, 2017
The Wigwam, Phoenix, AZ
Contact Us: 1 (888) 482.6012
Christina Hatziioannou
Director, Digital Strategy & Integration
CIBC
Check out the incredible speaker line-up to see who will be joining Christina.
Download The Latest AgendaMonday, December 4, 2017: Innovation And Digital Transformation Day
Monday, December 4th, 2017
2:45 PM Case Study Remix: Extending Digital Capabilities to Better Connect Offline & Online Channels
Achieving a seamless omni-channel experience is no easy feat. FIs have spent millions of dollars over the last few years to build digital teams and expand digital capabilities. Now, we have significant opportunities to optimize digital capabilities and offer benefits to traditionally offline experiences, such as face-to-face sales and financial advice. This is especially important as clients become more digitally engaged and expect a seamless, omni-channel experience. During this presentation, we will:
- Discuss clients’ omni-channel expectations
- Identify the largest pain points felt by clients in offline experiences
- Recommend digital solutions that best alleviate those pain points and enhance the client experience
